NEXT UP SINGLET DESIGN

INDUSTRY

SPORTS MEDIA

SERVICES

GRAPHIC DESIGN | ARTISTIC & CREATIVE DIRECTION | KEY VISUALS | MERCH DESIGN |

THE CLIENT

Next Up Magazine is a premier publication dedicated to celebrating the sport of Track and Field and the incredible individuals who make it exceptional. With a focus on delivering the most pressing interviews and covering the most significant events in Canadian Track and Field, Next Up Magazine is the go-to source for fans and athletes alike.

THE OBJECTIVE

The objective of our partnership with Next Up Magazine was to design exclusive singlet designs for their athletes. These singlets needed to be visually striking, functional for high-performance sports, and representative of the Next Up brand. The goal was to create a design that not only stood out during track meets but also embodied the spirit and energy of Track and Field.

THE SOLUTION

To achieve this objective, Sunnii Studios utilized the brand’s colors and visual designs to represent speed, creating two colorway singlets for Next Up. We played with line work and gradients, integrating a modern touch of streetwear inspiration to craft distinctive and dynamic designs. Our approach ensured that the singlets were not only visually striking but also aligned with the Next Up brand identity. The result is a collection of exclusive singlets that stand out at track meets, proudly representing the brand and providing athletes with both style and performance.